Consulting, marketing, and optimization

As a retailer, business owner, manufacturer, or wholesaler, you often need to consider your digital strategy. How can you optimize your online store? Where will your business be in two years? As e-commerce experts with 13 years of experience managing and developing online stores, we help businesses grow online.

E-commerce consulting

We provide e-commerce consulting and have helped brands and online stores increase online revenue, update their stores, and make the customer journey easier to navigate.

Would you like to meet for a consultation? Book an appointment with Stefan. With more than 13 years of e-commerce experience, he can advise you regardless of the software platform you use. Ask your questions and brainstorm with experienced e-commerce specialists.

The first step is to assess where things stand. Where do visitors come from, and what is the average age of your customers? Data is essential for effective optimization and the use of other marketing tools.

Next, we look at the journey your visitors and customers take. There are often many opportunities for improvement, sometimes in small details, such as a field in the checkout process that makes a customer hesitate to place an order. We map these processes and the customer journey, then present our findings and solutions. Rather than producing dozens of pages of advice, we provide a practical report with a plan of action.

Optimization and marketing

Online store optimization

When optimizing your website or online store, it is important to put visitors first. Technical improvements should not be made for their own sake; they should always help visitors and customers. For example, a menu might be completely redesigned to make it faster, only to leave visitors struggling to navigate. Some of the optimizations we have applied over the years also work well for other stores. But we always assess the options for each project individually, keeping visitors and the target audience in mind.

Optimization services

Tajriba has launched two services focused on optimizing and growing online stores. Visit one of the pages below for more information:

Online marketing

We have knowledge of Analytics, Google Shopping, Channable, online marketplaces, and Google Ads. However, when it comes to online marketing, we believe in focusing on our own area of expertise.
At Tajriba, we focus on creating digital solutions. For search engine advertising (Google Ads), content, and other online marketing tools, we recommend choosing a marketing agency that suits your needs. We do not have an online marketing expert on our team, and marketing requires ongoing monthly attention and adjustments. That is why we work with marketing experts for specific online marketing services.

Our approach

1. What is needed?

PrestaShop online stores and custom websites often need more visitors, better conversion rates, and increased revenue. We help you achieve these goals by first identifying where optimization is needed, with your target audience in mind.

2. Quote and schedule

Tajriba can provide more information about optimization and prepare a quote. Together, we choose the right approach and schedule.

3. Website optimization

Conversion rate optimization helps encourage interaction on a website or PrestaShop online store. It involves arranging pages to make it as easy as possible for visitors to place an order or book an appointment. Removing obstacles and improving usability can increase conversions, for example by reducing load times and providing support across devices.

4. Keeping up to date

The market, online store, product range, or target audience may change. It’s wise to use dynamic ads and plan seasonal promotions well in advance. Keeping things up to date is the responsibility of the digital agency and/or the business owner.

More visitors and higher conversions